Why success depends on your dealer training program

20 minute LIVE discussion

The marine industry is experiencing fundamental shifts in how the next generation of “digitally-native” sales people interact with brands and make product recommendations. Understanding these dynamics and implementing the necessary changes is critical to stay top-of-mind and increase sales through your dealer network.

In the fast-paced marine sales industry, learn how brand loyalty can help you engage with third-party sales staff so they keep your product top of mind when working with their clients. We'll be discussing proven techniques to engage sales partners with your products, while simultaneously driving meaningful value for both your business – and theirs.

Topics will include:

1. How do you reward specific behaviors as well as sales?
2. Is it possible to confirm understanding of a brand's unique selling points?
3. What is the value of fostering brand loyalty?

Sign up now to join us live, or receive a link to the recorded discussion.