IN CASE YOU MISSED IT 3/27
At Gage, we read a few articles in the course of a given day. It is our duty to our clients to stay on top of the world of emerging media, and report back with our findings. In that process, we may stumble across a few articles we feel need to be more widely circulated.
The best of the best, the information you need to know, with perhaps a touch of humor every now and again. Let us know if there is something out there we should include more of, less of, or your feelings on any of the articles we share with you. Help us help you.
For now, take a little coffee break, grab a bagel, and dig in to your morning news. We hope you enjoy.
Social Networks
Google+ Now Lets You Use GIFs for Profile Pics - Love gifs? Have one that represents you or your brand? Now it can be your G+ avatar.
Facebook Rolling Out Replies, Ranked Comments – AllFacebook - New comment sections are here, but are not yet mandatory. If you are doing any social listening, please note that the API is not published yet, and will impact your listening activities.
Tumblr now home to over 100 million blogs and 44.6 billion individual posts | The Verge - Tumblr can no longer be ignored.
The massive data-collection industry that fuels Facebook’s targeted ads | The Verge - Facebook continues to amass information. Now they want offline data as well.
Yelp Now Shows Businesses How Much Money They Make From Yelp - If you’re a restaurant owner, you’ll want to take a look at this.
What Agencies Want From Twitter | Digiday - Show us the numbers. Please.
Services
Digg Blog, What’s Next - Digg wants to be your new Google Reader.
‘Stop the bs’ in wireless pricing says T-Mobile CEO John Legere | The Verge - Strong words. Will it make a difference?
Infographics
Social Influencers: Digital Marketing’s Most Overlooked and Misused Resource [INFOGRAPHIC] | Social Media Today - Social influencers are a key piece of your social strategy. Do you know who your influencers are?
Twitter Best Practices for Brands [INFOGRAPHIC] | Social Media Today - Where should you start when determining when and what to post? This infographic will give you a nice starting point.
REVEALED: 16 Of The Worst Brand #Fails We’ve Ever Seen On Twitter [INFOGRAPHIC] – AllTwitter - Don’t be these brands. Ever. Protect your accounts, pay attention to your surroundings, and always… always… have a work flow and approval process for posting.
Other news
How one journalist cracked 8,000 passwords in 24 hours | The Verge - Be sure your passwords are strong. Sounds simple, right? Not always.
Why Publishers Would Miss Cookies | Digiday - Mozilla (Firefox) says cookies will be disabled by default in their next browser. Why is this a bad idea? For many reasons, especially if you value a personalized web experience.
#TheFollowing Sets A Social TV Standard With Giveaways And #ShockCam – AllTwitter - As mentioned in the article above, Twitter is pushing its way into the TV ad buy. Who is making it work? Here’s your measuring stick.
Unskippable In-Game Ads Have Untapped Potential, Zynga Ad Boss Says – Eric Johnson – Commerce – AllThingsD- If Facebook gamers are your audience, it’s time to start paying attention to Zynga.
Make The First Move With Customer Service | Social Media Today - Social customer service is no longer an option, and many brands are falling behind.
Do you have questions about social or emerging media, or want to discuss any of the information above in more detail? Leave us a note in the comments, hit us up on Facebook, Tweet at us, or just give us a call.
We’re here to help.