Our approach is data-driven and measurable with an emphasis on ROI. In all cases we carefully balance our desire to generate high response levels with the need to honor a brand’s integrity and values. Programs types include lead generation, order generation, cross sell, upsell and referral/viral. Our services include:
- Strategic planning
- Program development
- Creative design, development and production/programming
- Data analysis
- Database design and management
- E-mail campaign management
- Interactive and targeted print media planning, placement and tracking
- Search engine marketing
- Traditional and e-mail list planning and procurement
- Website design and development
- Lettershop
- Fulfillment
- Measurement and reporting