-
Tuesday, May 31, 2011
An article in the Los Angeles Times brought back a fond memory of my working days in Tokyo in the ‘80s. The gigantic intersection in the heart of the Shibuya District doesn’t have traditional pedestrian crosswalks, but rather a gigantic “X” called the Shibuya Scramble. Traffic from all sides ...
Full story
More by
Tom Belle
Category:
agency
-
Thursday, May 26, 2011
Outrageous heresy. How dare you challenge one of the most fundamental promotion commandments of No Purchase Necessary. Like a lion in sheep’s clothing, the marketer wants to open the arc of gambling and debauchery in the in the name of the consumer. IT’S NOT GONNA HAPPEN ...
Full story
More by
Chris Curry
Category:
promotions
-
Thursday, May 26, 2011
No Purchase Necessary. We see this infamous clause on every legal sweepstakes in America. Who decided on this clause? Or to be more to the point, who decided that is was needed in the first place? Ok, I know the story. The fear was that sweepstakes were ...
Full story
More by
Doug Reeves
Category:
promotions