Social Media ROI: Peer Perspective

We appreciated everyone's participation and a very active and lively discussion especially for our West Coast Salon. We've consolidated some of the material from the discussion including highlights from the presentations, supporting documents and lists for other references you may find valuable.

About Gage Leadership Salons

The Gage Leadership Salons are targeted toward experienced professionals managing marketing for large national and international brands. In this peer-to-peer format, Gage Salon attendees participate in an active and moderated discussion on key issues that impact strategic marketing issues. These are not client or agency “pitches”.

The Gage Leadership Salons connect marketing professionals to each other and to key thought leaders from leading solutions providers. Highly engaging and educational, these interactive sessions consistently succeed in generating practical shared insights for attendees.

Past topics include:

• Enterprise Social Media Integration for Major Brands
• Integrated Mobile Marketing: Peer Perspective
• Compliance Strategy for Commercial Engagement and Competitive Advantage and the Impact of Social Media
• Engagement to Conversion through Social Media

The following organizations have provided panelists and subject matter experts: Microsoft, Forrester, Radian6, CoTweet, GroundTruth, Winston & Strawn, The Mayo Clinic

Gage Leadership Salons are by invite only. Please contact your Gage Management Supervisor or e-mail us at salons@gage.com for upcoming topics and logistics.